The Little Knitting Company

The Little Knitting Company

Case study

The Little Knitting Company

We teamed up with The Little Knitting Company, purveyors of beautiful yarns and knitting supplies, to untangle their complex product data from an outdated Zen Cart setup and spin it into a fresh, seamless Shopify experience.

The Little Knitting Company

As part of the migration, we incorporated The Little Knitting Company’s refreshed brand guidelines, ensuring the new Shopify store reflected their distinctive personality and storytelling. At the same time, we mapped their complex product data from Zen Cart into Shopify’s ecosystem, creating a streamlined structure that supports easy updates, improved navigation, and multichannel integration.

30%
increase in total sales
30%
increase in B2B sales
30%
increase in conversion rate